I’m Sara – a behavioral scientist with over 15 years experience in research, marketing & advertising – specializing in marketing communications, social psychology, and behavioral change.
By combining psychology, economics, and art, we can better understand the consumer landscape as it truly is and plan for what it will be.
Studying humans in all of their beauty and complexity, my work informs a deeper relationship between brand and consumer – in whatever form that may take.
Designed to uncover the insights you need. Primary, secondary, qualitative, quantitative, and mixed methodologies – let the problem inform the solution.
Combining art and science to get you the business results you need. Branding, brand planning, brand strategy, strategic planning, annual planning, measurement plans, workshops and collaborative work sessions.
Working with your teams to get the creative juices flowing. Insights and planning, workshops and work sessions, collaboration to get the work where it could be.